- Опубликовано: 09 Август 2016 /
- Просмотров: 1460 /
Informed by research and practical experience, Paul Burns' successful text synthesizes good management practice for students and encourages and develops entrepreneurial skills. Clearly structured and accessibly presented, the comprehensive coverage includes accounting control and decision-making as well as chapters on family businesses, corporate, international, and social entrepreneurship. Mini case examples and new long case studies are used to illustrate how concepts are implemented in small, growing, and successful firms, and the text is fully supported by structured teaching resources.